Completar frases K-popVersión en línea Listening practice por Sonia Martinez 1 World's biggest music company to invest in K - Pop South Korean pop music ( K - pop ) is now very popular worldwide . In the , the boy band BTS has had a lot of success in America and Europe . They became the first K - pop band to have a number one song on the US music charts . The popularity of K - pop has caused big to put more money into Korean bands . The world's music label , Universal Music Group , will join a live - streaming music platform set up by Korea's biggest record labels . Universal in Big Hit Entertainment . This is the company that BTS belongs to . Universal has with the label YG Entertainment . The girl band BLACKPINK may be YG's next global success . YG said : " We will work closely with ? Universal ? globally for the successful ? debut and promotion of BLACKPINK . , we will do our best to help other YG artists to through into the North American and European markets . " YG added : " Real talent rises above culture and language and has no . Through this we feel we can truly showcase our artists' potential on a bigger scale . We look forward to what's to come . "