Relacionar Columnas Market researchVersión en línea Match the terms with their definitions por Hannah Leadbeater 1 Telephone surveys 2 Face to face research 3 One-to-one interviews 4 Field research 5 Testing 6 Postal surveys 7 Panel or group interviews 8 Observation 9 Sample 10 Desk research Research through watching consumer behaviour or potential customer numbers Research carried out by seeing people's reactions to products Research carried out over the phone Research is conducted by the firm itself and uses primary data Research carried out by sending detailed questionnaires targeted at specific consumers Research is carried out via interviews/ questionnaires in the street In-depth responses conducted by a researcher with one respondent A group of people used to represent the views of the wider population Research conducted from an office using data that has already been collected Discussions about new products or advertisements carried out in a group
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