ENM 402: UNIT 6

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Business Alliances

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Kimphung Bui

Vietnam

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ENM 402: UNIT 6


ENM 402: UNIT 6Versión en línea Business Alliances por Kimphung Bui 1 What is the best definition of a business alliance? a When one company buys another company b When two or more companies work together for mutual benefit c When a company works alone to develop new products d When two companies compete in the same market 2 Which of the following is NOT a typical feature of a business alliance? a Cooperation between independent companies b Shared goals and resources c Permanent ownership change d Mutual benefits for all partners 3 What is one main advantage of forming a business alliance? a Increased competition b Reduced market reach c Reduced transparency d Shared resources and expertise 4 Which of these is critical for a successful business alliance? a Mutual trust and communication b Total independence of partners c No conflict resolution mechanism d Constant competition between partners 5 Which famous business alliance is behind the Android operating system? a Google and Samsung b Apple and Google c Microsoft and Nokia d Google and Open Handset Alliance 6 What is a common reason for business alliances to fail? a Alignment of goals b Cultural clashes c Lack of competitors d Overcommunication 7 The coffee brand Starbucks joined forces with which company to sell ready-to-drink coffee worldwide? a PepsiCo b Coca-Cola c Nestlé d Unilever 8 What ride-hailing company collaborated with Spotify to let passengers play their own music during rides? a Grab b Xanh SM c GoTo d Uber 9 FPT has formed business alliances with global technology companies such as: a Apple and Samsung b Adidas and Nike c Adobe and Nvidia d Honda and Toyota 10 In 2023, VinFast formed an alliance with which company to expand its battery technology and global market access? a Toyota b LG Energy Solution c Honda d Tesla 11 Why do global companies often form alliances with local partners? a To understand local culture and market regulations b To avoid paying employees c To stop expansion d To reset their brand value 12 The partnership between Apple and IBM was designed to: a Combine Apple’s hardware and IBM’s data analytics for enterprise solutions b Merge smartphone manufacturing operations under a single global brand c Produce large-scale household appliances and entertainment systems d Expand Apple’s retail stores through IBM’s global logistics networks 13 The FPT–Nokia alliance in Vietnam primarily aims to: a Produce household electronics and distribute them across Southeast Asia b Create mobile payment applications for online retail and e-commerce c Develop cloud computing and digital transformation solutions for businesses d Open new universities to train students in foreign language education 14 Why did Microsoft and Nokia fail? a Phones were too expensive to produce. b They couldn’t compete with Android and iOS c Marketing teams disagreed on ads. d Most of their factories closed after 2010.

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ENM 402: UNIT 6

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ENM 402: UNIT 6Versión en línea

por Kimphung Bui

What is the best definition of a business alliance?

Which of the following is NOT a typical feature of a business alliance?

What is one main advantage of forming a business alliance?

Which of these is critical for a successful business alliance?

Which famous business alliance is behind the Android operating system?

What is a common reason for business alliances to fail?

The coffee brand Starbucks joined forces with which company to sell ready-to-drink coffee worldwide?

What ride-hailing company collaborated with Spotify to let passengers play their own music during rides?

FPT has formed business alliances with global technology companies such as:

In 2023, VinFast formed an alliance with which company to expand its battery technology and global market access?

Why do global companies often form alliances with local partners?

The partnership between Apple and IBM was designed to:

The FPT–Nokia alliance in Vietnam primarily aims to:

Why did Microsoft and Nokia fail?