Relacionar Columnas Customize to the audience's culture(s)Versión en línea cultural aspects, catering to different cultures por Pablo Navarro 1 when a business makes a decision based on numbers and facts 2 trying to please someone by making sure they have what they want or need 3 when you use someone’s feelings to persuade them to your way of thinking 4 to have positive feelings about something because it seems familiar or comforting data-driven to cater to to resonate with emotional appeal