What is a Brand?Versión en línea A quick overview of what a brand encompasses... and what it doesn't. por Samantha Whitehurst 1 Pre-learning check - what do you think a brand entails or encompasses? Written answer 2 True or False: A brand is a slogan a True b False 3 True or False: Branding is the act of managing perceptions a True b False 4 What's a brand you're partial to? Why? Written answer
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