Marketing Products & Services Vocab

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Chapters 10 and 11 Vocabulary Practice

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Lula Jordan

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Ordenar Palabras Marketing Products & Services VocabVersión en línea Chapters 10 and 11 Vocabulary Practice por Lula Jordan 1 Intangible being touched heard tasted , incapable , felt , of , seen or , , , , 2 Inseparable the time and at is consumed same produced service the 3 Service is of consumer and producer , an consumed time that from , directly the activity exchanged intangible at production , , 4 Perishable time of for use stored future incapable at being a 5 heterogeneous human resulting among performance from services differences 6 Discretionary Income left living expenses income taxes paying after of the and amount basic 7 Labor Intensiveness to service human required deliver the amount effort of a 8 Endorsement in or a service an product approval advertisement person expresses believable of publicly which 9 Service Quality the and customers’ meets the expectations needs service degree to which 10 Building several one the for services practice of price combining 11 Product Line a a variations group to in slight market different similar mix satisfy marketing the of needs with in products 12 Product Assortment products set complete offers market the a of its to business all 13 Trademark protection the to the service words the or symbols identify owner to legal for used product or a provided 14 Brand Loyalty particular and brand promoting over , commitment , others even using a a consumer’s all repurchasing to , , 15 Consumer Markets personal who purchase products groups related for consumption individuals socially or 16 Licensed Brand products known - company for promote name established and one use by another its sold by to well company symbol or a - 17 New Product product new noticeable and in a changed an is entirely or that way important 18 Business Markets organizations business activity that purchase companies completion a of operation business the the of a for or and products 19 Prototype beginning before scale full to product costs quality model test and production - a used -

Ordenar Palabras

Marketing Products & Services VocabVersión en línea

Chapters 10 and 11 Vocabulary Practice

por Lula Jordan

Intangible

being touched heard tasted , incapable , felt , of , seen or

, , , ,

Inseparable

the time and at is consumed same produced service the

Service

is of consumer and producer , an

consumed time that from , directly the activity exchanged intangible at production

Perishable

time of for use stored future incapable at being a

heterogeneous

human resulting among performance from services differences

Discretionary Income

left living expenses income taxes paying after of the and amount basic

Labor Intensiveness

to service human required deliver the amount effort of a

Endorsement

in or a service an product

approval advertisement person expresses believable of publicly which

Service Quality

the and customers’ meets the expectations needs service degree to which

Building

several one the for services

practice of price combining

Product Line

a a variations group to in slight market different similar mix satisfy marketing the of needs with in products

Product Assortment

products set complete offers market the a of its to business all

Trademark

protection the to the service words the or symbols identify owner to legal for used product or a provided

Brand Loyalty

particular and brand promoting over , commitment , others even using a a consumer’s all repurchasing to

, ,

Consumer Markets

personal who purchase products groups related for consumption individuals socially or

Licensed Brand

products known - company for promote name established and one use by another its sold by to well company symbol or a

New Product

product new noticeable and in a changed an is entirely or that way important

Business Markets

organizations business activity that purchase companies completion a of operation business the the of a for or and products

Prototype

beginning before scale full to product costs quality model test and production - a used

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Marketing Products & Services Vocab

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Marketing Products & Services VocabVersión en línea

por Lula Jordan

Intangible

Inseparable

Service

Perishable

heterogeneous

Discretionary Income

Labor Intensiveness

Endorsement

Service Quality

Building

Product Line

Product Assortment

Trademark

Brand Loyalty

Consumer Markets

Licensed Brand

New Product

Business Markets

Prototype

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