Ordenar Letras Marketing Environment Unscramble ChallengeVersión en línea Test your knowledge of key concepts related to market dynamics and strategies. por sarah ayyad 1 The process of dividing a market into distinct groups of consumers with similar needs. E N O S I T T M A G E N 2 The rivalry among businesses to attract customers and increase market share. C N T E I M P I O O T 3 The strategy of creating a distinct image of a product in the minds of consumers. G N S I N O I P I T O 4 The selection of specific groups of consumers to focus marketing efforts on. E A G I T R N T G 5 The practice of creating a unique name and image for a product in the consumer's mind. I N D G A B N R 6 General directions in which something is developing or changing in the market. D N S E R T 7 The systematic investigation into and study of materials and sources to establish facts. E R E A S R C H 8 A plan of action designed to achieve a long-term or overall aim in marketing. Y T G E R T S A