Ordenar Letras Marketing Environment Unscramble ChallengeVersión en línea Test your knowledge of key concepts related to market dynamics and strategies. por sarah ayyad 1 The process of dividing a market into distinct groups of consumers with similar needs. G T I O E M A N E S T N 2 The rivalry among businesses to attract customers and increase market share. T N O P C M E T I I O 3 The strategy of creating a distinct image of a product in the minds of consumers. P G I S O I N N I O T 4 The selection of specific groups of consumers to focus marketing efforts on. T I G E A N G T R 5 The practice of creating a unique name and image for a product in the consumer's mind. G N I A R B D N 6 General directions in which something is developing or changing in the market. R D N S T E 7 The systematic investigation into and study of materials and sources to establish facts. E R A S C E H R 8 A plan of action designed to achieve a long-term or overall aim in marketing. Y E R A S T G T