Facts and figures: Provide information like numbers and statistics.
Prove: Showing a product or service is good, by providing facts.
The canary islands got their name from which animal?
Which country makes the Panama hats?
Hidden fears: Making people think that having a product will keep them safe.
How long did the 30 year war last?
Promote: Make people know about a product so they want to buy it.
Imply: Suggest that a product or service is good.
Testimonials: Using famous people to persuade consumers.
In which month do the Russians celebrate the October revolution?
How long did the 100 year last?
Where are the Chinese goosberries from?
Endorse: Personally recomend a product in exchange of payment.
Snob appeal: Imply that using a product will make people part of an elite group.
