THEY ARE CALLED THE YELLOW PRESS.
THEY ARE CONSIDERED THE POPULAR PRESS.
THEY USE FEW AND SMALL PHOTOS.
THERE IS A GREATER FOCUS ON INTERNATIONAL NEWS.
THEY MAKE A LIMITED USE OF COLOUR.
THEY USE LOTS OF IMAGES.
THEY ARE CALLED "THE SERIOUS PRESS".
THEY ARE SLIGHTLY MORE EXPENSIVE.
THEIR READERSHIP IS TYPICALLY OF A HIGHER SOCIAL STATUS.
THEY ARE AIMED AT LOWER SOCIAL GROUPINGS.
THEY HAVE A LARGE FORMAT.
THEY FOCUS ON "STORIES OF HUMAN INTEREST" (LIVES OF CELEBRITIES)
THEY ARE CHEAPER.
ARTICLES TEND TO BE SOMEWHAT SHORT.
THEY USE COLOUR.
THEY GIVE DETAILED, LENGTHY REPORTS.
