Relacionar Columnas Mix and MatchVersión en línea MARKETING por Rachel Bryan 1 Product Mix 2 Costumer Group 3 expansion 4 Product Class 5 long / short product mix 6 Product Lines 7 narrow / broad product mix 8 Product Item 9 positioning 10 Target Market 11 deep / shallow product mix product-mix strategy the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness a limited number of product line, offers many line a group of products that are homogeneous or generally considered as substitutes for each other. product mixes can also vary for b usinesses whithin the same industry, depending on each business's target market, size and finances. each individual good, service, or idea that a business offers for is a product item is a group of related product items business has many products/ if a business doesnt have many items in its product line a collection of customers that can be shared by multiple accounts receivable companies. offers significant variation of its products/offers few variation within the product line the particular assortment of products a business offers to meet its market's needs and its company's goals is it product mix.`