Relacionar Columnas MKTG 360 Chp 5 pt 2Versión en línea MKTG 360 Chp 5 pt 2 por Ryan Brown 1 Social Needs 2 Drive 3 Needs 4 Selective Retention 5 Perception 6 Physiological Needs 7 Wants 8 Selective Exposure 9 Selective Perception 10 Personal Needs people remember only what they want to remember. how we gather and interpret information from the world around us. the basic forces that motivate a person to do something. a strong stimulus that encourages action to reduce a need. people screen out or modify ideas, messages, and information that conflict with previously learned attitudes and belief. our eyes and minds seek out and notice only information that interests us. biological needs such as the need for, drink, rest, and sex. an individual's need for personal satisfaction unrelated to what others think or do. needs that are learned during person's life. needs concerned with love, friendship, status, and esteem-things that involve a persons interaction with others.