Relacionar Columnas Purchasing StrategiesVersión en línea Matching purchasing strategies 3-2 por Jennifer Vance 1 Setting a price based on production cost plus a markup 2 The process of purchasing products based on desire rather than logic 3 Setting an introduction price high to recover the research and development costs. 4 A profit that allows a business to survive and grow 5 The percentage amount added to production cost to obtain the price of an item 6 Setting a price to be competitive with prices of similar products. 7 The process of selecting goods and services based on need, want and logical choices. 8 Purchasing something on the spur of the moment without any planning 9 Getting the highest value for the money spent 10 Saving as much as possible and spending money only when necessary markup normal profit rational buying market based pricing optimizing emotional buying cost-recovery pricing cost-plus pricing economizing impulse buying