Memory Demand TermsVersión en línea Econ Ch4.1 por Kim Jacoway Chart that shows the amount an individual is willing to pay for an item at multiple price points. the principle which states that the extra satisfaction we get from using additional quantities of the product begins to diminish. Utility Individual Demand Schedule Marginal Utility Market Demand Curve the amount of usefulness or satisfaction that someone gets from the use of a product or service. The willingness, ability and desire to buy a product Demand the extra usefulness or satisfaction a person gets from acquiring or using one more unit of a product Diminishing Marginal Utility The quantity of a good or service demanded varies inversely with the price. Graph that shows the amount an individual or a market will pay for a product at multiple price points Law of Demand