Relacionar Columnas Market researchVersión en línea Match the terms with their definitions por Hannah Leadbeater 1 Postal surveys 2 Desk research 3 Panel or group interviews 4 Sample 5 Observation 6 Field research 7 Telephone surveys 8 Face to face research 9 One-to-one interviews 10 Testing Research through watching consumer behaviour or potential customer numbers Research carried out over the phone Research carried out by seeing people's reactions to products Research is conducted by the firm itself and uses primary data Research is carried out via interviews/ questionnaires in the street Discussions about new products or advertisements carried out in a group Research carried out by sending detailed questionnaires targeted at specific consumers A group of people used to represent the views of the wider population In-depth responses conducted by a researcher with one respondent Research conducted from an office using data that has already been collected
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