Relacionar Columnas Market researchVersión en línea Match the terms with their definitions por Hannah Leadbeater 1 Sample 2 Testing 3 One-to-one interviews 4 Telephone surveys 5 Postal surveys 6 Panel or group interviews 7 Observation 8 Field research 9 Face to face research 10 Desk research Research carried out over the phone Research is carried out via interviews/ questionnaires in the street Research is conducted by the firm itself and uses primary data Research through watching consumer behaviour or potential customer numbers In-depth responses conducted by a researcher with one respondent Research conducted from an office using data that has already been collected Research carried out by seeing people's reactions to products Research carried out by sending detailed questionnaires targeted at specific consumers Discussions about new products or advertisements carried out in a group A group of people used to represent the views of the wider population
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