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Negativity

Continuity

Frequency

Unambiguity

Personalisation

Reference to the élite

Composition

Immediacy

Meaningfulness

Consonance

Threshold or size

Unexpectedness

What length of time does the event cover? Will it fit the broadcast/publication schedule?

Is it rare or unexpected?

Is it a big event, or one which involves large numbers of people?

Is it bad news?

Has this story been already been defined as news and covered previously? Will it have an ongoing impact?

Is it culturally close to us? How much meaning does it have for the audience?

Has it happened recently?

Does the event match the media’s expectations?

Does the story cover a powerful nation, organisation or person? The more famous or powerful, the more newsworthy.

Is the event straightforward and easy to understand?

Will it balance other news? A human survival story would balance a number of stories concerning death or suffering.

Does it focus on a particular person? Is it a human interest story?