Relacionar Columnas Gated and Packaged SuburbiaVersión en línea Creating an aesthetically pleasing environment through branding and packaging. por Karim Youssef 1 Branding is used as a status symbol and to 2 The discourse of 'small-town' community is described as a 3 The function of the gate in prestige communities is 4 The function of the gate in lifestyle communities is 5 Aesthetic demand for particular styles tends to 6 The term 'bourgeois utopia' refers to 7 Prestige communities are also referred to as 8 The issue with gated Chinese developments is not the gating, but 9 Reasons for packaging and branding are 10 The entrepreneurial city is a phenomenon of 11 Foreign place name give signification to a place and suggest that they are 12 Constructing niceness in Chinese suburbia is achieved through communitarian trap. established communities. aesthetization and neoliberal (sub)urbanism. a mixture of foreign and indigenous elements. exploit the common social mentality. to construct niceness, and market competition. more symbolic. Westernization and evolving into a highly decorative form. purified communities. to define the boundary of services. privatize public space. ideal images of the good life.
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