Relacionar Columnas ML Upper Unit 2Versión en línea Match por Мария Сивак 1 Market Penetration 2 Brand Extension 3 Marketing Plan 4 Marketing Mix 5 Market Adaptation 6 Customer Retention 7 Product Placement 8 Customer Base 9 Product Feature 10 Product Portfolio The number of customers a business serves and their diversity, which can include various segments of the market. A document outlining the marketing strategy, tactics, goals, and budget for a specific time frame. The activities aimed at keeping existing customers loyal and engaged with the brand over time. A technique where products are strategically placed in media or events to enhance visibility and increase brand exposure. The overall framework that includes product, price, place, and promotion strategies used to market a product or service Expanding a brand into new categories or product lines to attract a wider audience and leverage existing brand equity. Strategies implemented to increase sales of existing products in the current market. The range of products offered by a company to cater to different customer needs and preferences. The unique characteristics or attributes of a product Adjusting products or services based on cultural preferences and local market demands.
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