B2B
ETA
CR
BID
CX
Comp.
CEO
COB
It is used to estimate when a job, task or delivery is expected to arrive.
Customer experience
To give something for free.
It refers to the end of the business day, usually 5 PM. Also known as end of day (EOD) and close of play (COP).
It represents the percentage of people exposed to marketing material that responded to a call to action (CTA).
He/she is generally the highest-ranking executive at a company (sometimes referred to as the “president”).
It is used to signify when a topic needs to be broken down into easier-to-understand parts.
When one business sells products to other businesses rather than individual consumers.