Relacionar Columnas Marketing vocabularyVersión en línea Match the columns por Andrés Anaya 1 Coupon codes 2 Word-of-mouth marketing 3 A celebrity endorsement 4 A free sample 5 A loyalty program 6 Search-engine marketing 7 Comparative marketing 8 Product placement lets people try a product they weren't planning on buying. points out the superiority of a product over its competitors. links the name and image of a famous person to a product. gets attention for products when they are shown in movies or on TV shows. promotes a product or service related to your search on the results page. occurs when satisfied customers tell others about their positive experience. rewards customers for repeatedly purchasing products from one retailer. can be obtained at many websites or magazines and entitle customers to discounts.
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