PRODUCTDEVELOPMENT
MARKETSEGMENTATION
MARKETINGCONCEPT
TARGETMARKETING
MARKETRESEARCH
DEMOGRAPHICS
TESTMARKET
POTENTIAL
STRATEGY
SURVEYS
CRUCIAL
PRODUCT
E
N
H
H
X
W
T
T
I
I
P
L
B
I
E
U
L
I
H
Y
W
U
A
P
T
M
I
G
N
I
T
E
K
R
A
M
T
E
G
R
A
T
O
T
H
O
M
A
R
K
E
T
R
E
S
E
A
R
C
H
X
L
U
I
U
N
I
T
T
C
U
D
O
R
P
U
Q
A
M
E
S
S
N
Z
W
U
X
E
O
E
G
O
W
Y
E
A
F
D
I
F
S
J
T
O
E
Z
E
L
E
M
I
N
G
O
C
Y
F
B
M
A
O
H
P
L
I
X
O
W
I
K
D
P
N
T
E
T
A
G
M
V
U
I
E
I
V
T
S
C
E
R
A
E
B
O
A
I
V
U
N
E
L
U
C
Z
T
K
A
D
Q
O
N
F
M
O
R
L
A
A
A
J
A
T
N
O
E
C
E
T
H
T
E
N
P
O
I
W
S
E
P
L
I
I
O
A
W
M
B
D
N
K
I
A
I
A
G
O
D
X
J
V
C
I
C
K
U
R
C
K
T
E
B
R
O
B
L
R
M
A
L
L
U
E
G
I
U
X
C
T
E
K
M
G
U
U
C
I
A
G
B
K
R
A
N
D
I
N
Q
Q
S
S
F
G
Y
O
N
C
Q
P
O
M
C
T
I
K
N
T
S
Q
T
T
Z
W
E
I
Z
S
T
A
H
G
C
O
T
D
U
F
W
C
M
O
I
S
U
S
B
O
V
P
A
I
O
F
E
A
O
U
A
V
A
U
I
Y
Y
C
T
U
B
C
Z
O
C
R
K
L
I
U
C
W
R
U
Q
D
O
E
X
E
Q
I
D
U
V
S
R
Y
W
O
U
A
K
X
F
B
I
O
V
M
K
J
I
I
O
S
A
O
B
Y
E
Q
E
E
J
B
E
O
J
R
L
R
L
O
P
M
M
A
U
E
P
V
T
G
Z
O
L
B
H
O
U
P
A
W
E
B
E
Q
P
W
F
M
Y
E
E
O
O
P
I
W
A
S
A
M
A
