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Fashion and advertisement sell products based on appeareance and perception.

Perceived obsolescence

Paper coffee cup, a machine with breakable parts, a piece of clothing made for this year’s fashion and then replaced by something totally different next year.

Non-Consumer Alarm!

Planned obsolescence

We should at least acknowledge the pressure to own the most current version of everything, even if we are replacing something that still works. Cars. Cell phones. Water containers. Headphones (Airpods). Kitchens that “need” remodeling because they are outdated. Shoes. Winter jackets. Purses. Clothing, etc.

It when an object may continue to be functional, but it is no longer perceived to be stylish or appropriate, so it is thrown away by perception, rather than by function.

Planned obsolescence: It is designing and producing products in order for them to be obsolete within a specific time period.

Examples of planned obsolescence

This is a suggestion to be aware of why we buy stuff

It's when companies made easy to identify “non-consumers”, which usually comes with a negative connotation in our society. For example, when people suggest you buy a new car instead of keeping your current one.

Examples of perceived obsolescence