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Marketing - Chapter 15Versión en línea

************ Closing the Sale ************ Word choices: relationship marketing, which close, direct close, closing the sale, suggestion selling, service close, buying signals,

por Jeanne Searfoorce
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closing method used when a product is in short supply or when the price will be going up in the near future

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involves the strategies businesses use to stay close to their customers

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selling additional goods or services to the customer

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obtaining positive agreement from the customer to buy

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things a customer does or says to indicate a readiness to buy

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closing method that explain services that overcome obstacles or problems

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closing method in which you ask for the sale

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initial effort to close a sale

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closing method that encourages a customer to make a decision between two items

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