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Jugar Test
1. 
1. In the context of interior design, what kind of lighting is predominantly used in the image to accentuate the merchandise?
A.
A. Natural lighting
B.
B. Fluorescent lighting
C.
C. LED lighting
D.
D. Incandescent lighting
2. 
2. When analysing the layout of the store, which principle does it best represent?
A.
A. Grid layout
B.
B. Free-flow layout
C.
C. Loop layout
D.
D. Spine layout
3. 
3. The design of the store can be said to create:
A.
A. A minimalistic aesthetic
B.
B. A traditional aesthetic
C.
C. A luxurious aesthetic
D.
D. An industrial aesthetic
E.
4. 
4. Based on visual merchandising strategies, the mannequin placements are intended to:
A.
A. Fill empty spaces
B.
B. Guide traffic flow
C.
C. Display accessorizing options
D.
D. Act as a security measure
5. 
5. What feature in the image is an example of vertical merchandising?
A.
A. The glass shelves with handbags
B.
B. The racks of hanging garments
C.
C. The mannequins
D.
D. The central display units
6. 
6. The store’s atmosphere can contribute to which aspect of consumer behaviour?
A.
A. Price sensitivity
B.
B. Impulse buying
C.
C. Brand recognition
D.
D. Online purchases
7. 
7. Identify the pattern used on the back wall display that adds to the visual appeal of the store.
A.
A. Geometric pattern
B.
B. Paisley pattern
C.
C. Floral pattern
D.
D. Chevron pattern
8. 
8. The flooring material in the store's design primarily serves to:
A.
A. Reduce noise levels
B.
B. Ensure easy cleaning
C.
C. Add aesthetic value
D.
D. Prevent wear and tear
9. 
9. The inclusion of plants or foliage in retail interior design, as seen in the store image, is primarily used to:
A.
A. Purify the air
B.
B. Add a pop of colour
C.
C. Create a calming environment
D.
D. Fill empty floor space
10. 
10. The showcase of products, as seen in the image, is an example of:
A.
A. Planogram compliance
B.
B. Cross-merchandising
C.
C. Block placement
D.
D. Visual storytelling
11. 
11. The overall design of the store is best described as:
A.
A. Bohemian
B.
B. Art Deco
C.
C. Modern
D.
D. Contemporary
12. 
12. What psychological effect can the spacious aisle in the middle of the store have on the consumer?
A.
A. Sense of urgency
B.
B. Feeling of exclusivity
C.
C. Overwhelm due to choices
D.
D. Discomfort due to openness
13. 
13. The ambient music that might be played in a space like this would typically be:
A.
A. Pop music with high tempo
B.
B. Classic instrumental music
C.
C. No music as it distracts shoppers
D.
D. Nature sounds for a relaxing atmosphere
14. 
14. The primary purpose of the grand chandeliers in the image is to:
A.
A. Focus light on specific products
B.
B. Serve as a navigational landmark
C.
C. Enhance the brand’s image of luxury
D.
D. Provide general illumination
15. 
15. What is the likely psychological impact of the warm colour tones used in the store's design?
A.
A. Increased stress levels
B.
B. Frustration due to the complex layout
C.
C. Feelings of warmth and welcome
D.
D. Sense of urgency to make a purchase