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Developing and launching
Author :
Nenika Campos
1.
1.- What was chai originally?
A.
a) an Indian drink
B.
b) an American drink
C.
c) a drink Amanda invented
2.
2.- Why did she star importing chai?
A.
a) for selling to people travelling to work
B.
b) for herself
C.
c) for selling in shops.
3.
3.- What did she decide to develop her own chai?
A.
a) she couldn’t afford to import it
B.
b) she couldn’t enjoy depend on her suppliers
C.
c) she enjoyed experimenting with different flavours
4.
4.- How did she test her product?
A.
a) by using a market-research company
B.
b) by giving it to her own customers
C.
c) by trying it in the USA
5.
5.- What was the supermarket buyer’s reaction to her product?
A.
a) he fixed another meeting for six weeks later.
B.
b) he agreed to try selling it in a few stores
C.
c) he agreed to sell it in a large number of stores all over the country.